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MasterCard × Forbes

Animated storytelling project for MasterCard to promote corporate credit cards, highlighting their benefits for individuals.

We partnered with Mastercard and Forbes to promote Mastercard’s corporate credit cards, focusing on the fact that they benefit individuals, not just companies.

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Client

MasterCard, Forbes

Services

UX/UI Design, Illustrations, Graphic Design, Web Design, Web Development

Challenge

  • Expand Mastercard’s brand story
  • Grab attention with engaging content

Solution

  • Created interactive stories about Mastercard’s values and innovations
  • Developed a visually engaging page with multimedia content

Results

  • Raised interest in the brand
  • Improved brand perception through engaging stories

Our team drew customized illustrations for each character in this story. The characters have the MasterCard brand color palette, but without directly referencing it so it’s not obsessive.

As a result, MasterCard received a beautiful animated storytelling that not only helped to brighten up the time when reading the story, but also attracted new Business card users for the company

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