Garnier Fructis
Developed a survival mini-game for Garnier where players dodge hair-damaging obstacles to win promo codes.
The collaboration with Garnier started in 2023 and continues to this day through various projects. We needed to develop a survival mini-game for Garnier. In it, we play as a character who faces obstacles that can harm your hair, and you have to dodge the hurdles to beat them and win a promo code.
Client
Garnier, My.Games
Services
UX/UI Design, Web Design, Web Development, Game Design, HTML5 Game Development
Challenge
- Engaging users with Garnier Fructis products
- Promoting brand awareness through interactive content
Solution
- Developed a survival mini-game where players dodge hair-damaging obstacles
- Integrated promo code rewards for players
Results
- Enhanced brand engagement and user interaction
- Increased promotional code redemptions through gameplay
We have designed the primary interface, encompassing the main page, three tiers of gameplay (user experience, user interface, and locations), character avatars (female/male), diversified selections of attire and hairstyles, as well as environmental challenges (such as sunlight, wind, and lightning).
We created unique and customized personas to meet the client’s needs, using color schemes according to official branding guidelines and complementary colors.
We have carefully crafted many UI elements, from informative pop-ups to in-game components. All of these design elements combine to contribute to an enjoyable gameplay experience.
